Files
opencode-mobile/docs/analytics.md
Den 1ea84f8236 chore(launch): reconcile README/store live-status + add demo-funnel analytics (#111)
Two scoped changes for the no-spend growth launch (Growth Launch Kit,
Notion page 3a1ac25eb49f81099cc9f3a4286c8ec4):

1. README.md and distribution/play-listing.md said Google Play was
   "coming soon" / internal-testing-only, while distribution/retention-analysis.md
   and the live play.google.com listing show it's actually public with 1K+
   installs. Fixed the contradiction, added Google Play as a third install
   channel, and added an accurate mention of the new offline demo mode
   ("Try a Demo" — reasoning, grep, diff, permission prompt, ~30s, no server)
   matching what app/demo.tsx + src/lib/demo-script.ts actually render.
   play-listing.md's stale pre-launch checklists are marked historical
   instead of rewritten, so #83's ASO copy/keyword work is untouched.

2. Added the demo funnel's key metric (demo-completion, per the launch
   kit) as four consent-gated PostHog events: demo_started,
   demo_step_advanced, demo_completed, demo_exited_to_connect. Pure
   property-derivation logic lives in src/lib/demo-analytics.ts (no
   RN/PostHog imports, unit-tested with node --test, same pattern as
   analytics-classify.ts) and is wired into app/demo.tsx's lifecycle.
   Updated docs/analytics.md's event table and the privacy policy's event
   list (distribution/privacy-policy.md + its two HTML mirrors) per the
   repo's "new event requires a policy update" convention.

Co-authored-by: Claude Fable 5 <noreply@anthropic.com>
2026-07-17 19:49:47 -07:00

7.3 KiB

Activation Analytics — Design Record

Design record for the PostHog-based activation-funnel analytics added to OpenCode Mobile, and how it is disclosed and consent-gated. Companion to docs/playstore.md (Data safety) and distribution/privacy-policy.md (user-facing policy). GitHub issue: #63.

Note: the same consent flag also gates a third, separate data flow not covered by this doc: delivery of user-shared diagnostic reports to our self-hosted Chatwoot support inbox (src/lib/chatwoot.ts, src/lib/diagnostics.ts, issue #85/#88). That flow is triggered manually ("Share Report"), not automatic like Sentry/PostHog. It is disclosed alongside Sentry and PostHog in every surface in the table below; see distribution/privacy-policy.md §3b for the full description.


Goal

Answer one product question: do new users successfully connect to their opencode server and reach first value (message sent → response received)? Nothing else is tracked.

SDK and destination

Item Value
SDK posthog-react-native, self-instantiated (no PostHogProvider, no autocapture)
Destination PostHog EU region — https://eu.i.posthog.com (override: EXPO_PUBLIC_POSTHOG_HOST)
API key EXPO_PUBLIC_POSTHOG_KEY (CI secret; unset ⇒ analytics is a strict no-op)
Identity PostHog's random app-generated anonymous ID only; no identify() calls, no user IDs
Code src/lib/analytics.ts (wrapper), src/lib/analytics-classify.ts (error bucketing), src/lib/demo-analytics.ts (demo-funnel property derivation), src/lib/telemetry.ts (consent gate)

Event schema

Keep this table in 1:1 sync with AnalyticsEvent in src/lib/analytics.ts and with section 3a of distribution/privacy-policy.md.

Event Fired when Properties Call site
app_opened Once per JS session, as soon as analytics is enabled (cold start with prior consent, or immediately after consent grant) is_first_open: boolean app/_layout.tsx, src/lib/telemetry.ts
connection_form_submitted User taps Connect/Save with a non-empty server URL mode: "quick" | "advanced" app/connection/add.tsx
connection_attempted A real connection test starts (advanced mode: fired on save, no pre-flight check) source: "onboarding" | "edit_test" src/stores/connections.ts, app/connection/add.tsx
connection_succeeded Health check responds OK source src/stores/connections.ts
connection_failed Health check fails source, error_class src/stores/connections.ts
message_sent User sends a prompt to an agent session (excludes slash commands) — src/stores/sessions.ts
response_received Agent response finishes streaming (busy → idle), excluding user-aborted runs — src/stores/events.ts
demo_started The offline /demo screen mounts (no server, no network) — app/demo.tsx
demo_step_advanced User advances a step in the scripted demo (currently: replies to the demo's permission prompt) step_index, step_name, reply ("once" | "always" | "reject") app/demo.tsx, src/lib/demo-analytics.ts
demo_completed The scripted demo reaches its end (completion or denial message shown) — the key demo activation metric outcome ("completed" | "denied") app/demo.tsx, src/lib/demo-analytics.ts
demo_exited_to_connect User taps "Connect your own server" on the demo's CTA card reached_completion (boolean) app/demo.tsx

error_class is one of a fixed enum — malformed-url, no-internet, server-unreachable, unauthorized, tls-error, timeout, unknown (src/lib/analytics-classify.ts). The raw error string is never sent (it can embed hostnames/IPs/tokens).

PII rule: properties are flat primitives only (AnalyticsProps). Never add server URLs, hostnames, ports, prompts, message/file content, tokens, or raw error text. Adding any new event or property requires updating the privacy policy (section 3a) and the consent modal copy in the same PR.

Single consent flag (opencode_telemetry_consent in expo-secure-store) gates both Sentry and PostHog — there is no separate analytics toggle. Managed by src/lib/telemetry.ts.

  • Off by default. First launch shows TelemetryConsentModal (discloses crash reports AND usage analytics). No SDK is initialised before a "granted" decision.
  • Grant: initSentry() + initAnalytics(); app_opened fires (once-per-session guard).
  • Decline / never asked: track() is a strict no-op; the PostHog client is never created; nothing is written locally (the first-open flag is only touched post-consent).
  • Revoke (Settings → Privacy → Crash Reports & Usage Analytics):
    • Sentry client closed.
    • PostHog: buffered-but-unsent events are DROPPED, not flushed. ConsentGatedPostHog overrides the SDK fetch() transport; after revocation every request short-circuits to a synthetic 200, so shutdown() drains the queue with zero bytes leaving the device. SDK optOut() is persisted first so a re-created client can't capture either.
  • Re-grant mid-session: optIn() clears the persisted opt-out; the app_opened session guard prevents double-counting.

Disclosure surfaces (must stay in sync)

Surface File
First-launch consent modal src/components/TelemetryConsentModal.tsx
Settings toggle label/description app/(tabs)/settings.tsx
Privacy policy (canonical md) distribution/privacy-policy.md §3a, §3b, §4, §5
Privacy policy (store/site html) distribution/privacy-policy.html, docs/privacy/index.html (live gh-pages)
Play Data safety draft distribution/play-listing.md
Play ops checklist docs/playstore.md item 7
Apple nutrition label Apple addendum in distribution/privacy-policy.md (Usage Data → Product Interaction: Yes)

Verification checklist — TODO

Not yet verified end-to-end. Each item needs a real device/emulator run with a network sniffer or PostHog live-events view:

  • TODO: Fresh install → decline consent → exercise full app flow → confirm zero requests to eu.i.posthog.com and sentry.io.
  • TODO: Fresh install → allow consent → confirm app_opened arrives with is_first_open=true; second launch sends is_first_open=false.
  • TODO: Onboarding quick-connect success path emits connection_form_submitted(mode=quick) → connection_attempted(source=onboarding) → connection_succeeded.
  • TODO: Failure path emits connection_failed with a coarse error_class and no raw error text/hostname in the payload.
  • TODO: Send message + receive response emits message_sent and response_received; aborted run emits no response_received.
  • TODO: Revoke mid-session while offline (events buffered) → go online → confirm buffered events are dropped (no PostHog traffic after revoke).
  • TODO: Revoke → re-grant in same session → app_opened not double-counted.
  • TODO: Build without EXPO_PUBLIC_POSTHOG_KEY → analytics is a complete no-op (no init log, no network).
  • TODO: Inspect one real payload of every event type in PostHog and confirm property allowlist matches the schema table above.
  • TODO: Play Console Data safety form re-submitted to match distribution/play-listing.md draft before next release.